Online shopping in Kenya has grown a lot in the last few years. I have experienced it, and I am sure you have to. As more people go digital and embrace using mobile phones and the internet, the number of online shopping sites has increased to meet the demand of shoppers who are embracing the digital economy. Here I take you through the top e-commerce sites in Kenya, how to register for an account, and many more online shopping tips.
Table of Contents
Why this complete online shopping guide for Kenya is helpful
There is a variety of online shopping website platforms in Kenya, each with its way of buying goods from and navigating it. From local to international sites, social media, customer to customer, large online marketplaces like Jumia and Kilimall, and classified listing websites like Jiji and Skygarden.
Also, different online stores specialise in a variety of products and services ranging from clothing, electronics, foodstuff, grocery, cars, and beverages.
So how do you navigate through this sea of online shopping websites in Kenya?
Enter this complete online shopping guide for Kenya. Written and structured to simplify the process and ensure that you not only find what you’re looking for, but engage in buying online with confidence and security, and also have fun.
This shopping guide will take you through a list of online shopping websites in Kenya, how to set up and register, best practices to follow when buying online, using secure transactions, offers, deals, best apps, and more.
Now, let us go through 9 of the best online shopping sites in Kenya.
9 of the best online shopping websites in Kenya
These are the 9 best online shops in Kenya.
- Jumia Kenya – Kenya’s largest online shopping website.
- Kilimall – Fast-growing marketplace that offers the cheapest online shopping in Kenya.
- Copia – E-commerce platform based in Kenya that serves both urban areas, upcountry, and rural areas through their agents, website, and app.
- Ovostore Kenya – Online smartphone and accessories shop in Kenya.
- Jiji – A classifieds platform where sellers can list items for sale.
- Autocheck – Kenya’s largest online car-selling platform.
- Peekaboo – An online eCommerce platform for mother and baby products.
- Mamamikes – An online shopping site in Kenya that enables people in the diaspora to send gifts, goods, and services to their loved ones in Kenya.
- Greenspoon – Online grocery store specialising in fresh produce like fruits and vegetables.
The above e-commerce sites have the highest reviews from customers and also have been visited the most by Kenyans who want to buy goods online.
To reach this conclusion, we looked at several factors that would make your everyday online shopping smooth and effortless in Kenya. This includes; how easy it is to use the website, register an account, sign in, availability of an app, rating of the app, and user comments from reliable sources like Google Play Store.
Now, let me take you through how to open an account so you can start shopping.
How to open an online shopping account – A general guide
So, the first step in your journey of shopping online is to open an account. Below I will take you through a step by step guide of how to do this in general. We shall use the Jumia shopping website and the Jumia app as an example. Please note that the steps may be a bit different depending on which online store you’re registering for.
How to open an online shopping account through the website
- Open your web browser. This could be Internet Explorer, Mozilla Firefox, Google Chrome or Opera.
- Type ‘jumia.co.ke’ on the address bar of your web browser. Or click here to access the Jumia website (Affiliate link).
- Navigate to the ‘Your Account’ tab and select ‘sign up’.
- Fill in the ‘Create new customer account’ form presented. Note that items marked with an asterisk (*) are mandatory to fill in.
- Once done click the submit button.
- You will see the user registration successful page.
Now, proceed to do your online shopping on the website.
Opening an online shopping account in Kenya through the app
- First, download and install the app from the Google playstore, in this case we are downloading the Jumia app. ( create download page for Jumia app.)
- Next open the app.
- Allow the different permissions that the app will need to function e.g. Notifications
- Select your country, in this case choose Kenya.
- Go to the Account section of the app.
- Next, press Login
- Now, you’ll be asked to enter your Email or Mobile number, input your Number.
- Press continue
- Next, you’ll be asked to enter a password. Input a password that you’ll remember and press continue.
- Now, enter your First Name, Last Name and Email Address and press Continue.
- Next, Enter your Gender and Birth date.
- Agree to the Terms and conditions.
- Then press Continue.
- Now, wait for your verification code.
- Once you receive your verification code, type it in and press Submit.
- On Jumia, you’ll receive a confirmation that your account has been created.
After opening an account, you can proceed to shop online using the app. In this case, I have used the Jumia app as an example.
Note: Different online website and apps may have different steps when opening an account.
Next, I will take you through a detailed list of the most popular online shops in Kenya. With the growth of the internet, Kenyans are moving away from brick-and-mortar (physical) stores and are quickly embracing online purchasing to buy clothes, groceries, electronics, mobile phones, household items, baby items, gifts, computers and even cars.
Find a list of online shopping sites in Kenya below and the items that they sell.
Popular Online Shopping Sites in Kenya
Talk about the convenience, of buying your groceries directly on your phone from Carrefour. Or, simply having a television set delivered directly to your house by Kilimall, Jumia, or Copia. We are truly living in a digital world, and online shopping is making it a very good time to be in Kenya.
Below, find a list of popular online shopping websites in Kenya.
Jumia Kenya
Jumia Kenya is one of the largest e-commerce platforms in Kenya. Founded in 2012, this online shopping store is one of the first large players to enter the market.
Considered by many Kenyans as one of the best online shopping websites, they offer a wide range of products to buy online from electronics, fashion, beauty, clothes, home appliances, and more.
Jumia has truly established itself as a household name for Kenyans looking to buy online with an estimated 4 million customers in Kenya.
Start shopping online on Jumia by clicking here.
Tagline
Jumia Kenya is your number-one Online Shopping solution. You can purchase all your mobile phones, tablets, computers & laptops, women’s fashion, and men’s fashion.
Categories
Here are the categories that Jumia has products in; Phones & Tablets, Tvs & Tablets, Tvs & Audio, Appliances, Health & beauty, Home & Office, Fashion, Computing, Supermarket, Baby Products, Sporting goods and more.
What makes Jumia stand out?
With a great user interface and a wide variety of goods on sale, shopping online on Jumia is a dream. It’s easy to see why many Kenyans love it and are buying online. It has a large selection of products, easy ordering and payments, fast delivery, and easy returns.
In addition to this, Jumia has a broad delivery network that reaches many parts of Kenya. Jumia delivers to; Nairobi, Kiambu Town, Thika Town, Syokimau, mlolongo, Athi River, | Mombasa, Eldoret, Naivasha, Kisumu, Bungoma, Busia, Kilifi, Kisii, Kakamega, Kericho, Siaya, Turkana, Isiolo and more.
Features
Website | App | Good customer service
Kilimall
Kilimall is one of Kenya’s largest online shopping websites. It was founded in 2014 by Yang Tao and other Chinese entrepreneurs and has its headquarters in Nairobi Kenya.
This online store prides itself on selling quality products at discounted prices and also offers convenient delivery in major towns in Kenya through its network.
Loved by many Kenyans because of its cheap and affordable products to shop online such as electronics, phones, computers, home appliances, fashion, beauty products, baby products, and more
Start shopping on Kilimall by clicking here.
Tagline:
Kilimall – Affordable Online Shopping in Kenya.
Categories
Kilimall offers the following categories; TV, Audio & Video, shoes, Phones & accessories, Home & Kitchen, beauty, Health & Hair, appliances, Bags, Clothes, Watches & jewelry, Computers & Accessories, Baby, Kids & Maternity, Drinks, Automotive and others.
What makes Kilimall stand out?
I recently purchased a smartphone from Kilimall, and I have to say, the shopping experience was smooth. The website and app are very user-friendly and have a good interface. They have a smooth payment process where you can pay for your goods through mobile money and card payments. Not only that, they also have a variety of offers during different months which can help you make great savings when you buy online. In addition, the Kenyan online store has a very wide variety of products to choose from, Kilimall sells over 100,000 products across the many categories they offer.
Features
Website | App | Support for mobile payments |
Carrefour
Carrefour Kenya is a supermarket chain that also offers online shopping for their customers. They specialise in grocery delivery through a fast and user-friendly website and also their mobile app. The whole experience is almost like going to the supermarket, but from the comfort of your mobile phone or computer.
As a company, carrefour is part of the UAE-based global retailer Majid Al Futtaim group and they opened the first Carrefour store in Kenya in 2016. They launched the online store in the Kenyan market in 2019.
Carrefour Kenya focuses mainly on grocery items like essential food and beverages. But in addition to this, they also offer household and personal care categories. It is literally like shopping in a supermarket, but online.
Categories
These are the different categories that Carrefour offers products in; Food Cupboard, Fresh Food, Fruits & Vegetables, Beverages, Cleaning & household, Baby Products, Bio & Organic, Beauty, and more.
Tagline
Shop for Groceries, Mobiles, TVs, Home Appliances, Electronics & more on Carrefour, the most trusted retail brand in Westlands, Nairobi.
What makes Carrefour online shopping Kenya stand out?
Having the unique position of being a supermarket, Carrefour can offer their online shoppers a wide variety of groceries that can be delivered directly to their homes. This means they have food, beverages, household goods, and personal care categories that their internet shoppers can choose from. Their categories have over 50,000 quality products and they partner directly with manufacturers, farmers, slaughterhouses, and mills.
In addition to this Carrefour compliments its well-designed online website with a shopping app that users can download and install directly on their phones.
Features
Website | App | mobile Payments | Card Payments | Scheduled Delivery
Copia
Copia is an online shopping store in Kenya that approaches e-commerce differently in that it uses both a website and digitally enabled agents to serve shoppers on its platform. The shopping platform aims to serve the rural areas of Kenya, otherwise known as ‘mashinani’ through their agent networks, as well as serving the urban areas using the website and app.
The online shopping website, Copia was launched in 2013 by Tracey Turner and Jonathan Lewis and has its headquarters in Nairobi Kenya.
Copia Kenya enables its customers to purchase a wide variety of products online through their app, website, agents, or using a USSD code. The goods sold by Copia include fashion, foodstuff, personal care items, household goods, electronics, and more.
Tagline
Copia is a platform that offers you a service to get a variety of quality, affordable goods upcountry conveniently in 2 – 4 days bila malipo.
Categories
This is a list of categories that Copia has for different products on their website; Fashion, Foodstuff, Personal Care, Household, Electronics, Energy, beauty, Baby, Health, school, Transport, Construction, farm, and others.
What makes Copia stand out?
Being one of the only online shopping websites in Kenya that has a network of agents in rural and upcountry areas, Copia has cut out a unique market segment for online shoppers. The shopping experience also is not limited to the website or app, Copia has digital agents that can help buyers from rural areas make an order even though they don’t have a smartphone. In addition to this, Copia Kenya still offers online buyers a wide variety of goods to shop from with a large selection from their different categories.
Features
Website | App | Support for mobile payments | Digital Agents
Ovostore Kenya
Ovostore is a Kenya online shopping marketplace that specialises in offering the latest mobile phones, tablets, and phone accessories.
Having a physical store in Nairobi town, located at Norwich Union House, mama Ngina Street. Ovostore was started and founded in 2020 by Daniel Ndunda with a vision of creating an online store that offers both quality and affordability. It is a Nairobi based online shopping store that aims to make mobile devices more accessible to Kenyans through e-commerce.
Tagline
Ovo Store You need it, we have it.
Product Range
This is one of the popular online phone shops in Kenya because it specialises in mobile phones and mobile accessories, hence a wide range of products they sell include smartphones, kabambe phones, tablets, chargers, earphones, earbuds, and more. The phones they sell online include brands like; Bontel, Realme, Kids Tablet, Huawei, Samsung, Tecno, Infinix, Oppo, Xiaomi, Apple, Itel Mobile, vivo, Sony, Clothing, oraimo, one Plus, Nokia just to name a few.
What makes Ovostore stand out?
Given that in this day and age, most online shopping websites in Kenya offer a wide range of goods, Ovostore has specialised in giving its customers a wide variety of mobile phones and accessories to choose from. If you are looking to buy a phone online in Kenya today, then you can’t go wrong by choosing this online shopping platform.
Features
Website | App | Support for mobile payments
Masoko
Masoko is an online shopping website that is run by Kenya’s telco Safaricom. Taking shape as a leading e-commerce platform that sells mobile devices and accessories, Masoko online store offers genuine products, delivery within Nairobi, and safe and secure payments through mpesa.
Through a partnership with the global e-commerce company Shopify, Masoko serves customers across Kenya with a countrywide distribution network.
Product Range
Categories of products that Masoko sells include accessories, mobile phones, smartphones, mobile accessories, laptops, gaming consoles, and more.
What makes masoko stand out?
With its parent company being Safaricom PLC Kenya, Masoko has a unique position whereby it guarantees high quality and genuine products will be sold to its online customers.
Features:
Website | App | Support for mobile payments
PigiaMe
Pigiame is a popular online classifieds platform in Kenya. It offers a diverse range of products and services across categories like electronics, vehicles, real estate, jobs, fashion, home goods, and more. A classifieds website is one of the types of shopping sites in Kenya that connects buyers and sellers by allowing qualified sellers to list goods and customers to buy from them.
The company has its headquarters in Nairobi and Pigiame was founded in 2010 by Chirag Patel.
Tagline
Buy & sell on Kenya’s safest classifieds.
Product Range
Pigiame has many categories, featuring products from a variety of brands and merchants. It offers electronics, automobiles, real estate listings, job opportunities, fashion items, home goods, and various services. The platform serves a wide range of price points, offering both budget-friendly options and high-end products within each category.
What makes pigiame stand out?
Being an online classified shopping site that allows buyers to list products and services means that pigiame offers a unique selection of products. Also, having been in the Kenyan online space for over 10 years gives the website an upper hand in service.
The website boasts user-friendly features including advanced search options, recommendations, and a seamless interface.
Features
Website | App | Support for mobile payments
Jiji
Jiji is one of the most popular online selling platforms in the Kenyan online shopping space. A well-known online marketplace, Jiji is a classified platform where users can buy and sell a wide range of goods and services. It is similar to Pigiame in how it works in that Jiji connects buyers and sellers by allowing qualified sellers to list goods on the website, and then customers register on the website to buy from them.
Founded in 2014 by Anton Wolyansky and Vladimir Mnogoletniy, Jiji is headquartered in Lagos, Nigeria. However, the service it offers works very well in Kenya where it is very popular for sellers wanting to sell used products ( or new) and buyers shopping for a bargain in such goods. They consider it one of the cheap online shopping sites in Kenya.
Tagline
Free classifieds in Kenya – Post free classified ads on jiji.co.ke. Free classifieds in Kenya. Sell to real people in Kenya on Jiji.co.ke. Post Ad in Kenya, local classified ads.
Product range
Jiji hosts numerous categories of items, both used and new from their qualified and vetted sellers. Products you can find on this online market include items like electronics, fashion, vehicles, real estate, and services, showcasing various brands and merchants.
What makes Jiji stand out?
Jiji sets itself apart with a vast array of products, user-friendly features, and potentially superior customer service compared to other online marketplaces in Kenya. Also, this e-commerce website has a presence in various countries in Africa.
Features
Website | App | Support for mobile payments
SkyGarden
Skygarden is a prominent online classifieds platform in Kenya. It offers a diverse range of products and services across categories like electronics, vehicles, real estate, jobs, fashion, home goods, and more.
It operates in a similar way to Jiji and Pigiame in that Skygarden is an online marketplace that hosts classifieds.
Tagline
With sky.garden you can upload products and start selling your products immediately via your won free mobile webshop. No cost upon entry. No hidden fees.
Product range
As one of the best online shopping sites in Kenya, Skygarden offers a variety of goods for sale under different categories.
This broad range includes clothes, footwear, electronics, computing, home, furniture, garden, office supplies, health, beauty, sports, travel and many more.
What makes Skygarden stand out?
The fact that Skygarden is a classified website, as well as an online marketplace, holds a unique space in the online shopping pace in Kenya. It also offers a very easy and fast way for sellers to be verified and start making money from their sale of goods. That is because of the quick way it offers online sellers to register, upload products, and start selling. What this means for online shoppers at Skygarden is that they get a wide variety of items to choose from.
Features
Website | App | Support for mobile payments
Avechi
Avechi is an online shopping website in Kenya that provides its shoppers with a unique web-based buying experience. This means that it uses e-commerce technology to facilitate the purchase and delivery of goods. As one of the country’s leading online retailers, Avechi enables customers to browse through their online platform to purchase items and have them delivered to their doorstep.
Founded in 2015, Avechi emerged as a pioneering online retailer in Kenya, focusing on providing a wide range of products and services to cater to the needs of Kenyan consumers.
Tagline
Avechi Kenya is a popular online shop for smartphones and electronics.
Product range
The categories of products that Avechi sells as an online store in Kenya include; smartphones, TVS, Audio, Laptops, computers, fridges, cookers, small kitchen appliances, small home appliances, and more.
What makes Avechi stand out?
Having both a physical and online shop has worked for Avechi as an online shopping website since this gives confidence to buyers to purchase items directly online. In addition to this, they offer fast, secure, and convenient online shopping experiences to customers. Not only that, Avechi also has a very wide range of goods to sell especially for smartphones and electronics.
Finally, the Avechi web store is simple and well-structured to show the price range of items from the cheapest to the most expensive. This works well for Kenyans who are keen on saving and are looking for cheap online shopping sites in Kenya.
Features
Website | App | Support for mobile payments
ShopIt
Shopit is one of the online shopping stores in Kenya that specialise in a specific area of e-commerce. In the case of Shopit, they focus on offering an online platform in the retail sector of ICT products in Kenya. This means that they specialise in selling computing products such as laptops, servers, and PCs.
However, Shopit is not only limited to these products as you will see below when we list the product range they offer.
Tagline
Shopit is a one-stop shop for all your information technology and computer needs in Nairobi, Kenya.
Product range
As a popular online shop based in Nairobi and also offers delivery to many parts of the country, Shopit offers the following products and categories; computers, desktop PCs, servers, laptops, notebooks, printers, scanners, storage media, projectors, screens, operating systems, security software, antivirus software, smartphones, tablets, entertainment electronics, TVs, cameras, home theaters and more.
What makes ShopIt stand out?
Having purchased a few pieces of equipment from them, I can say that shopIT is your go-to IT products and services online shop in Kenya. They cover a wide variety of products for individuals, small businesses, and corporations. In addition to this, they facilitate delivery of products purchased online to most parts of Kenya.
Features
Website | App | Support for mobile payments
Autocheck
Autocheck is Kenya’s largest online car-selling platform. It enables buyers to buy new and used cars from trusted dealers and sellers in Kenya. To make this work, they have a network of dealers and importers whom they have partnered with to create an online marketplace for the purchase and selling of different types of automobiles.
In addition to this, Autocheck offers other services to car buyer through their online platform such as getting a loan to finance your vehicle and buying car insurance. Also, Autocheck has a presence in multiple African countries.
Tagline
Apply For car loans in Kenya | Buy & Sell Cars. Kenya’s number-one car stop for connecting buyers and sellers. Backed by a network of dealers, import.
Transforming the automotive buying and selling experience for African consumers.
Product range
Autocheck deals in buying and selling cars.
What makes Autocheck stand out?
Given its unique position as an e-commerce site for buying and selling cars, Autocheck stands out as a pioneer in this space in the Kenyan market. The online platform it has gives all the information about the car a shopper would want to buy. This information includes the vehicle type, price, year of manufacture, mileage, and more.
Features
Website | App | Support for mobile payments
Mamamikes
One of the very unique online shopping websites in Kenya is Mamamikes. It stands out from other shopping platforms in that it enables people in the diaspora to send gifts, goods, and services to their loved ones in Kenya through the online platform.
Whether it is sending shopping to your parents, getting a loved one a birthday cake, or getting a romantic hamper mamamike’s website has got you covered.
Mamamikes has been in this online gifting space for over 20 years.
Tagline
Gift your loved ones back in Kenya. Fruit baskets, shopping hampers, birthday cakes, anniversary cards. Mamamiles Gift Shop has got you covered.
Product range
With a very unique offering as an online shop in Kenya, Mama Mike’s website is tailored to offer gifts. The following goods and services in the product range that they offer; gifts, flowers, mobile airtime top-ups, cakes, tuma shopping nyumbani, electronics, gifts for mum, gifts for her, and gifts for him.
What makes Mamamikes stand out?
By sepcialising in providing tailor-made gifts and hampers, Mamamikes has cut out a niche for itself as a gift offering online store.
Features
Website | App | Support for mobile payments
Electrohub
Elecrohub is an online shopping website that primarily sells home electronics such as televisions, speakers, and projectors, as well as accessories such as earphones and headphones.
In addition to this, they offer expert consultation, custom design, installation, and maintenance of a wide range of home and business technologies.
With offices and shops in different locations in Nairobi, Electrohub can offer ultimate solutions to its shoppers both online and offline.
Tagline
We are Audio Specialists, visual designers, thinkers, and tinkers.
Product Range
Electrohub offers the following products on its website; speakers, home cinema, accessories, TVs, and projectors.
What makes Electrohub stand out?
Not only do they offer products, but Electrohub also advises upon and installs technology that enhances your lifestyle. Be it audio and visual equipment, security, lighting control, or energy management, their audio solutions provide the very best experience tailored to your specific environment.
Features
Website | App | Support for mobile payments
Jamboshop
Jamboshop is an eCommerce platform that operates in Kenya and it’s known for selling a wide range of products including electronics, fashion items, beauty products, home appliances, and more. Jamboshop provides an online marketplace for Kenyan consumers to shop for various goods that are delivered to them.
Its main aim is to connect buyers and sellers with an online shopping platform that is highly efficient.
Jamboshop is similar to the two most popular online shopping websites in Kenya, Jumia, and Kilimall, in that they sell a very wide variety of goods on their website as a marketplace.
Tagline
Shopping Redefined.
Product range
To meet the increased need for online shopping in Kenya, Jamboshop offers the following product categories; Phones & Tablets, TV Audios and cameras, Home appliances, Fashion Accessories, Airtime, And more.
What makes Jamboshop stand out?
As one of the newer online shopping stores in Kenya, Jamboshop stands striving to become Kenya’s favorite e-shopping destination for value and quality. As a platform, they have focused on the sellers and buyers, making sure they experience the seamless integration for choice of product, payment, and delivery, and enjoy a high level of customer satisfaction.
In addition to this, Jamboshop is one of the few online websites that enables shopping customers to purchase airtime for their phones.
Features
Website | App | Support for mobile payments
Ubuy
Ubuy (is an) online shopping website with a presence in Kenya that uses an e-commerce platform that enables its customers to buy goods from over 180 countries through its website and app. Ubuy is an international shopping platform that connects sellers to over 300 million brand-new, unique products from the best international brands in the US, the UK, and other countries.
The website is similar to popular online marketplace stores like Jumia and Kilimall, with the difference being that most of the products listed are from international suppliers.
Ubuy started its operations in 2012 and it is expanding its reach to many countries around the world.
Tagline
Ubuy Kenya is a leading international online shopping store for luxury brands & Premium products in Kenya.
Product range
As an e-commerce website in Kenya, Ubuy offers one of the largest product ranges and categories of any online website which include; Fashion & Jewellery, Electronics, Cell Phones & Accessories, Health & household, Baby & Toddler, Home Goods, Grocery & Gourmet Food, Perfumes & Fragrances, Tools & Home improvements, Office Products, Beauty & Personal care, Sports & Tools, Luggage & Travel gear, Books, Automotive, Musical instruments, Pet Supplies, Sports Outdoors and more.
What makes ubuy standout?
As an international shopping platform, Ubuy takes online shopping in Kenya to the next level. This is because as a marketplace that sources goods from all over the world, Ubuy has its focus on customers making sure they get the finest and perhaps most affordable products on the market. They do this by having and utilising a comprehensive logistics network and having great customer care and after-sale support.
Features
Website | App | Support for mobile payments
Mybigorder
Mybigorder online shopping website is a Kenya online marketplace and e-commerce platform that helps promote local products and businesses. The Mybigorder website and mobile app make it smooth and quick for buyers to make purchases online. Pair this with a wide variety of categories and products on the website, it makes mybigorder a great online store to shop in in Kenya.
Tagline
Promoting local brands – Mybigorder is the best online shopping site in Kenya. Buy foodstuffs, household items, Electronics, phones, fashion and clothes, beauty, and supplements.
Product range
This is are the categories and product ranges that Mybigorder offers; Electronics; Phones, Foodstuff, Personal care, Fashion, Household, Beauty, Baby, Health, Appliances, School, Energy, Construction, Farm, Sports, and Transport.
What makes Mybigorder stand out?
Given that Mybigorder website is both a marketplace and an e-commerce platform with a focus on local products, the online shopping website has been able to tap into a large base of Kenyan suppliers. This means the Mybigorder website can offer very unique products offering. With a section that also highlights who the best seller is, making it easy for customers to find a good store.
Features
Website | App | Support for mobile payments
Zucchini
Zucchini stands out as a very special online store in Kenya because it is an online grocery store. This means that they specialise in providing online customers with fresh fruits and vegetables every day that are of the highest quality.
Considered a specialty online shop specializing in fresh produce, Zucchini strives to meet the buyers’ needs by allowing them to build their order, make savings, and have the option to collect the order or have it delivered.
Zucchini was founded in 1991 to provide fresh quality produce while maintaining a sustainable and healthy relationship with growers and farmers.
Tagline
Zucchini is an online grocery shopping store in Nairobi, Kenya for fresh fruits, vegetables, bakery, juice bar, and much more in under 2 hours.
Product offering
These are the product categories that Zucchini offers; fruits, vegetables, dairy, bakery, beverages, pantry, frozen foods, zucchini deli, home, and garden.
What makes Zucchini stand out?
They have a blossoming relationship with growers and farmers. With Zucchini, many of the farmers have grown with them which means that they get the first pick of the harvest. Through responsible sourcing and trading fairly ensures that Zucchini gets the good stuff for its customers.
Features
Website | App | Support for mobile payments
Zuricart
Zuricart is an online shopping website based in Kenya that offers customers a wide variety of goods to choose from and shop online. It is an online marketplace that offers deals discounts and promotions which have made the e-commerce site grow in popularity.
Similar to Jumia and Kilimall, Zuricart aims to provide high-quality goods to online shoppers in Kenya while making their experience when buying smooth, quick, and easy.
Tagline
Online shopping site Kenya – Shop Phones, TVs, Electronics, laptops, home & Kitchen appliances online on Zuricart and more from top brands like Samsung.
Categories
Zuricart offers the following categories on their website; phones and tablets, Televisions, computers, audio, photography, gaming home, kitchen, and more.
What makes Zuricart stand out?
Zuricart functions similarly to other e-commerce platforms in that it allows user to browse products, place orders, make payments, and have items delivered to them at a convenient location of their choosing.
Features
Website | App | Support for mobile payments
Mobile Hub
Mobilehub Kenya is an e-commerce company in Kenya. It’s an online phone shops in Kenya that specialise in smartphones, mobile phones, and kabambe phones through their website. Although the primary items they sell are phones, Mobilehub also deals in accessories, earphones, computers, and many other items.
Tagline
Discover top brands such as Infinix, Samsung, Apple, Tecno, X-Tigi, HTC, Sony, Blackberry, Fero, Innjoo, Oppo, Wiko and more. These brands are available at Mobilehub.
Categories
Mobilehub Kenya has the following products in these categories; Smartphones, accessories, computers, Mac books, laptops, tablets, electronics, gaming, televisions, Ipads, networking, cameras, smartbands, and more.
What makes mobile Hub stand out?
Given that Mobilehub stocks a wide selection of mobile phones, from iPhone, Samsung, and other Android smartphones, as a buyer you will get a great selection of phones from them.
Features
Website | App | Support for mobile payments
Mango
Mango is an international online fashion website that has it’s presence in Kenya. Not only is mango one of the online clothing stores in Kenya, it also has a physical location at the Westgate mall. It was founded in Barcelona by Spanish brothers to make fashionable clothes widely accessible in the world.
Tagline
Discover the latest trends in Mango fashion, footwear, and accessories. Shop the best outfits for this season at our online store.
Categories
Mango online shop offers the following categories of fashion; Coats, jackets and suit jackets, dresses & jumpsuits, sweaters & cardigans, shirts, leather, T-shirt & tops, sweatshirts, trousers, skirts, jeans, bikinis & swimsuits, pajamas, and more.
What makes Mango stand out?
This online store stands out by having many years of experience in the fashion industry. Mango’s mission is to make the world fall in love with their fashion proposal and their lifestyle. Mango translates great fashion trends that it brings to its clients with personalized attention and attention to detail.
Features
Website | App | Support for mobile payments
Peekaboo
Peekaboo online shopping website is a Kenya online e-commerce platform for mother and baby products. The Peekaboo website and mobile app make it smooth and quick for buyers to buy online. Pair this with a wide variety of categories and products on the website, it makes Peekaboo a great online store to do your shopping in Kenya to buy mother, infant, and baby products.
This online store Peekaboo was founded by Adeeb Premji and his wife Haseena Premji.
Tagline
Buy baby products online in Kenya with Peekaboo. Largest collection of global brands.
Categories
Peekaboo has the following products for sale online and they have them categorised as follows; fashion, diapering, travel, bath & skin, feeding, toys, nursery, school supplies, books, and more.
What makes mobile Hub stand out?
What gives Peekaboo an advantage in the Kenyan online shopping space is that they have specialised in mother and baby products. With this, it means anyone shopping specifically for child products online will get a very wide variety of products to choose from, especially for infants and children between the ages of 0-7 years of age.
Features
Website | App | Support for mobile payments
Greenspoon
Greenspoon is an online store in Kenya that is an online grocery store. This means that they specialise in providing online customers with fresh fruits and vegetables every day that are of the highest quality.
Tagline
All the yum, Zero run!
Thousands of healthy, fresh, and delicious products are delivered to your Kitchen everyday!
Product offering
These are the product categories that Greenspoon offers; dairy, meat, plant-based, fruit & veg, ready to eat, drinks, homeware, organic, and more ready-to-eat
What makes Greenspoon stand out?
Shop Kenya’s best quality products on Greenspoon with same day delivery. Healthy, delicious groceries with a postive impact on the planet.
Features
Website | App | Support for mobile payments
Take Away
To help you navigate all these online stores and make a more informed decision when buying online, Saidia has created a complete online shopping guide that will cover essential tips.
They say everyone needs a little help sometimes, so we aim to guide you through the following; a comprehensive list of online stores in Kenya, the best online websites to shop, step-by-step guides on how to get started, how to get the best deals and discounts and many more tips.
Talk about the convenience, of buying your groceries directly on your phone from Carrefour. Or, simply having a television set delivered directly to your house by Kilimall, Jumia, or Copia. We are truly living in a digital world, and online shopping is making it a very good time to be in Kenya.
With the increase of internet users in Kenya, the number of websites you can buy goods online has increased. This ranges from online marketplaces, general retailers, brand retailers, classified websites, specialty online stores, and online grocery stores.
Many Kenyans have mobile phones and access to internet through data Bundles from different mobile providers (Link: Cross link to ) This makes it convenient for users to install shopping apps on their phones and make their online purchases through them.
Conclusion
E-commerce has transformed the way the world shops, and Kenya is not an exception to this. Especially the way consumers browse, choose, and buy products and services. Sellers of goods and services have taken note of this and have set up different types of online shops in the country.
With the uptake of digital payment platforms like mpesa, buying goods over the Internet has become a preferred way for people to shop for necessities, electronics, and luxury goods.
This in turn has helped the Kenyan consumer start to embrace online shopping. Given some of the advantages it brings about like; convenience, comfort, wide variety, and privacy.
And don’t forget the savings customers can make (get) from shopping online.
